
PLANNING
Objectives:
Long-term objectives:
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By 2021 to be able to sell our products in different places of all Colombia.
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In five years to be recognized as one of the most important fit food sellers in Colombia.
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In two years to have a fix store apart of the truck .
Short-term objectives:
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To be able to fulfill the budgets proposed for the different periods of time.
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To make the difference in terms of sell in a fast way of fit food.
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To increase the amount of users in the App of Green Road.
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To be recognized in our market and to keep our customers loyalty.
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To keep our website actualized and in well-working.
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To have a good communication with our customers and provide good solutions in every situation.
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Strategies:
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To have actualized information about the different trends so we can improve our App, social medias and the decoración of the environment of Green Road .
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To analyze the market in order to know the customers’ purchase patterns so we can improve or change our products and our advertisement.
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To keep our customer’s loyalty by offering to them different advantages or privileges.
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Policies:
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Our employees must be prepared for any kind of situation that comes upon either the purchase or the delivery of our products.
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Our employees must have a good attitude toward customers’ requirements.
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Every member of our organization must have an updated information in terms of customers, trends, products, services, etc.
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To have a good attitude toward customers’ opinions and improvement.